7 Piggies

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If the research firm’s $190 billion taker volume estimate proves accurate, it’d represent a more than eightfold increase from the $22 billion taker turnover seen last year.

Potentially boding well for the Macquarie forecast are at least two factors. First, there are signs of turnover increases across a variety of yes/no exchanges. Second, volume surged to start September with those spikes arriving even before the NFL season kicked off.

As Macquarie analyst Chad Beynon points out, prediction markets generated $4.3 billion in taker volume during the first week of September without any help from the NFL, building on momentum from the 2026 World Cup. However, the NFL’s impact was immediate, with taker volume hitting a daily record during Week 1 of the campaign.

What is 7 Piggies?

The submission form will close on 1 October, at which time nominations will be put to our esteemed panel of judges for final review.

More information on judges, submissions and deadlines can be found here. You can also access interviews with last year’s winners and the final list for 2025, as well as for every year prior.

We look forward to working with our judges, and once again shining a light on some of the gaming industry’s best talents!

About 7 Piggies

Looking ahead to Week 2, bettors continue to chase high-scoring games. At BetMGM, Overs represent three of the five most-bet game totals by ticket count: Vikings-Bears (Over 48), Saints-Ravens (Over 46), and Panthers-Falcons (Over 44).

“For Week 2, bettors are continuing to back teams that looked strong in Week 1, while also showing increased interest in teams that struggled,” Feazel said. “The Bears and Ravens have drawn heavy action following their offensive success last week, while the Eagles and 49ers remain popular. Meanwhile, the Titans and Dolphins are attracting bounce-back attention after disappointing debuts.”

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